Video Launch Method
About Course
Video is a powerful medium for communicating brand, business and product information. Video captures your audience’s engagement, heightens their interest and gets them looking deeper at your product.
Video product launches are the go-to for the world’s best brands.
This guide reveals the best techniques used in successful product launch videos. With these techniques, you will not only gain a vital understanding of running effective video launches, you will also elevate your brand’s position and increase your brand’s awareness.
It contains all the necessary information that you’ll need to planMarketer your product launch with all the best strategies and execute it to perfection.
The course has been split into 9 easily navigated sections and each provides highly effective and actionable instructions on how to video launch your product. With the power of video and the know-how on video launches, you can take your product launch to a new level!
Topics covered:
- Introduction to Product Pre-launch: This section introduces the course and explains why you need to strategize your video product launch to maximize success.
- Planning Your Product Launch: You can’t go in blind – this section teaches you the best way of planning your product launch from start to finish.
- Pre-launch – What Needs to be Done?: Creating a preliminary buzz around your product prior to launch is crucial.
- Launch Video 1 – First Impressions: Your first video launch video should aim to make the best first impressions possible on potential buyers.
- Launch Video 2: This next sections explains how to reel prospects in and entice them further into your product.
- Product Reviews and Descriptions: Describing your product is tricky – this section describes how to effectively review your product without putting people off with bad sales technique.
- Closing the Deal: This section explains how to convert to sales and close the deal with an effective CTA.
- Video Production Tips: We’re also going to explain the easiest and cheapest methods for creating a video, either DIY or in collaboration with a professional.
And much more!
Course Content
Introduction
-
Inrroduction to Pre-Launching with Video
02:46
Planning Your Pre-Launch
Pre-launch – What Needs to Be Done
The 4 Steps Video Blueprint
Blueprint Video 1
Blueprint Video 2
Blueprint Video 3
Blueprint Video 4
Getting Your Video Created
Student Ratings & Reviews
Disappointed with this one. The content is thin in places and most of what's here I'd already come across elsewhere. Wouldn't purchase again.
Four stars. The course delivers what it promises and the production quality is good. I felt one topic area deserved more attention but overall this is a well put together training.
Helpful and well-organised. The videos are easy to follow and the structure makes sense. I would have liked more practical examples in a couple of places but the core content is strong.
Solid course, does what it says. Well put together and immediately useful. A couple of the earlier modules covered ground I already knew but the later content was genuinely valuable.
Good course overall. The content is solid and well-structured, and I took away several things I've already put into practice. Minus one star because one of the later modules felt a bit brief, but still very much worth it.
Finally got the results I was looking for after going through this. I'd been struggling with the topic for months and this just made everything make sense. Really glad I found it.
Solid course from start to finish. No filler, no padding — every lesson has something actionable in it. I've already recommended it to two people in my mastermind group.
Great investment. The content is current, relevant, and presented in a really digestible way. One of those courses where you finish thinking you got far more than you paid for.
Good value for what you get. The course is well structured and the content is practical. I'd have given five stars if there were a few more in-depth case studies but overall a solid purchase.
Expected more depth based on the course description. It's fine as a surface-level overview but not detailed enough for anyone looking to go beyond the basics.
This is how online training should be done. Every module ends with clear action steps so you always know what to do next. Genuinely transformative for how I approach this area.
Really enjoyed this course. Clear delivery, good pacing, and the content covers the topic well. Giving four stars rather than five only because I felt a couple of sections could have gone a bit deeper.
Disappointed with this one. The content is thin in places and most of what's here I'd already come across elsewhere. Wouldn't purchase again.
Not what I was looking for at all. The content felt recycled and didn't add anything to what I already knew. Wouldn't recommend.
The course covers the basics well but if you already have some background in this area you might find it too introductory. Good for complete beginners, less so for anyone with existing knowledge.
Mixed experience. About two thirds of the course is genuinely excellent and I got real value from those sections. The rest felt like it was put together a bit quickly. Still worth the price.
Completed this course over a long weekend and the content far exceeded my expectations. Practical, well explained, and immediately applicable. Highly recommended.
This is how online training should be done. Every module ends with clear action steps so you always know what to do next. Genuinely transformative for how I approach this area.
Helpful and well-organised. The videos are easy to follow and the structure makes sense. I would have liked more practical examples in a couple of places but the core content is strong.
Good value for what you get. The course is well structured and the content is practical. I'd have given five stars if there were a few more in-depth case studies but overall a solid purchase.