Google is constantly changing its algorithms, moving the goal posts, and going back on what it has said.
Google is making a big push toward a more AI-driven service. That’s why using AB tests to identify precisely what works and what doesn’t is such an important move.
Split testing essentially means taking a rigorous and somewhat scientific approach to your search engine optimization, which effectively means removing the guess work from the process.
In fact, what split testing really amounts to, is helping your site to ‘evolve’ to become the most optimized version of itself.
Topics covered:
- What is Split Testing?
- Why We Need Split Testing Now More Than Ever – The Powerful Benefits of This Strategy
- Why Split Testing Works and When it Doesn’t – Understanding Statistical Significance
- Using Split Testing for SEO Success – The Practical Guide
- The Technical Bit: Using Redirects
- Tools and Best Practices
- What to Test?
- Advanced Strategies
- SEO – What We Know and What Split Testing Has Shown Us
- Related Strategies and Conclusion
And much more!
2019
File size: 277 MB
(NOTE: After your purchase you will be able to download instantly a Zip file which includes the videos, the graphics and the sales materials for this product).
William S. (verified owner) –
Solid course overall. The content is well-presented and covers the essentials thoroughly. I gave four stars because one of the later modules felt a bit rushed compared to the rest, but it\’s still very much worth the price.
Angela F. (verified owner) –
Really useful for getting started with this topic. The content is well explained and easy to work through at your own pace. Giving four stars because some of the early modules cover ground I already knew, but the later content is strong.
Lisa G. (verified owner) –
No unnecessary padding — just solid, well-explained content that you can start using immediately. The course does exactly what it promises and the price is very fair for the amount of value you get.
Amy N. (verified owner) –
The course covers the basics well but if you already have some background in this area you might find it too introductory. Fine for complete beginners but I was hoping for more depth in the advanced sections.
Jacob A. (verified owner) –
The videos are well produced and the pacing is spot on — not too rushed, not too slow. Each module felt like the right length and I never found myself skipping ahead. Great job putting this together.
Daniel B. (verified owner) –
I\’ve been through quite a few courses on this subject and this course ranks among the better ones. Giving four stars rather than five only because I felt the final section could have been fleshed out more. Everything else is great.
Frances K. (verified owner) –
There\’s genuinely useful content here but the course is a bit inconsistent. Some modules are excellent and others feel like they were put together quickly. Worth it at this price but I wouldn\’t call it outstanding.
Nicholas J. (verified owner) –
There\’s genuinely useful content here but the course is a bit inconsistent. Some modules are excellent and others feel like they were put together quickly. Worth it at this price but I wouldn\’t call it outstanding.
Daniel L. (verified owner) –
No fluff, no filler. Every module gets straight to the point and gives you something you can act on. The practical examples throughout make the concepts much easier to absorb and apply in the real world.
Janet P. (verified owner) –
Really useful for getting started with this topic. The content is well explained and easy to work through at your own pace. Giving four stars because some of the early modules cover ground I already knew, but the later content is strong.
Derek L. (verified owner) –
There\’s genuinely useful content here but the course is a bit inconsistent. Some modules are excellent and others feel like they were put together quickly. Worth it at this price but I wouldn\’t call it outstanding.
Jacob O. (verified owner) –
The description suggested more advanced content than what\’s here. The course is fine and well put together — just more beginner level than I needed. Probably great for someone new to the subject.
Frances A. (verified owner) –
The fundamentals are covered well and a complete beginner would get a lot from this. For someone with existing knowledge though, it may feel too introductory. Would have liked more depth in the practical sections.
Aisha J. (verified owner) –
Good course. The production quality is solid, the instructor is clear, and the material is well organised. I took away several ideas I\’m already using. A couple of modules could be more in-depth but overall a quality purchase.
Kevin L. (verified owner) –
Really useful for getting started with this topic. The content is well explained and easy to work through at your own pace. Giving four stars because some of the early modules cover ground I already knew, but the later content is strong.
Julie B. (verified owner) –
The videos are well produced and the pacing is spot on — not too rushed, not too slow. Each module felt like the right length and I never found myself skipping ahead. Great job putting this together.
Jennifer T. (verified owner) –
Unfortunately this wasn\’t what I was looking for. The content felt too basic and didn\’t add anything to what I already knew. Wouldn\’t recommend to anyone with existing knowledge on the topic.
Marcus S. (verified owner) –
Whether you\’re just starting out or have some experience, there\’s plenty here to take away. The course is well structured enough for beginners but goes deep enough that even intermediate learners will find genuine value.
Kevin S. (verified owner) –
I\’ve gone through several courses on this topic over the last year and this is the best by a significant margin. The content is current, the examples are relevant, and the whole thing feels professionally put together.
Chloe P. (verified owner) –
Disappointing compared to what the description suggested. The content is quite thin in places and covers mostly ground I already knew. Wouldn\’t purchase again at this price point.
Janet F. (verified owner) –
I\’ve been through quite a few courses on this subject and this course ranks among the better ones. Giving four stars rather than five only because I felt the final section could have been fleshed out more. Everything else is great.
Tyler R. (verified owner) –
Before this course I was wasting hours every week on approaches that weren\’t working. This completely changed how I think about the topic and the results have been consistent ever since. Absolutely worth it.
Brandon R. (verified owner) –
Does exactly what it says. Well organised, practical tips throughout, and immediately applicable. I\’d have given five stars but one section needed more real-world examples to really drive the point home.
Amanda L. (verified owner) –
The fundamentals are covered well and a complete beginner would get a lot from this. For someone with existing knowledge though, it may feel too introductory. Would have liked more depth in the practical sections.
Marcus J. (verified owner) –
Does exactly what it says. Well organised, practical tips throughout, and immediately applicable. I\’d have given five stars but one section needed more real-world examples to really drive the point home.
Nicholas S. (verified owner) –
Useful and well structured. Some of the earlier sections covered ground I already knew but the later material on advanced techniques was genuinely new and valuable. Worth it overall.
Emma D. (verified owner) –
The description suggested more advanced content than what\’s here. The course is fine and well put together — just more beginner level than I needed. Probably great for someone new to the subject.
Emma Y. (verified owner) –
this course is exactly what it says it is — no overselling, no padding. Just solid, well-delivered training that you can start applying immediately. The price makes it a complete no-brainer.
Karen T. (verified owner) –
No fluff, no filler. Every module gets straight to the point and gives you something you can act on. The practical examples throughout make the concepts much easier to absorb and apply in the real world.
Karen K. (verified owner) –
Does exactly what it says. Well organised, practical tips throughout, and immediately applicable. I\’d have given five stars but one section needed more real-world examples to really drive the point home.
Paul D. (verified owner) –
Disappointing compared to what the description suggested. The content is quite thin in places and covers mostly ground I already knew. Wouldn\’t purchase again at this price point.
Melissa D. (verified owner) –
Disappointing compared to what the description suggested. The content is quite thin in places and covers mostly ground I already knew. Wouldn\’t purchase again at this price point.
Nicole E. (verified owner) –
Unfortunately this wasn\’t what I was looking for. The content felt too basic and didn\’t add anything to what I already knew. Wouldn\’t recommend to anyone with existing knowledge on the topic.
Tyler B. (verified owner) –
The whole course is built around getting results rather than just explaining theory. Every section ends with clear action steps which made it easy to implement as I went. This is how online training should be done.
Raymond W. (verified owner) –
Happy with this purchase. The content covers what you need and the format is easy to follow. Not the most advanced course out there but it does a good job of covering the fundamentals clearly. Good value.
Carlos N. (verified owner) –
The videos are well produced and the pacing is spot on — not too rushed, not too slow. Each module felt like the right length and I never found myself skipping ahead. Great job putting this together.
Nicole L. (verified owner) –
Disappointing compared to what the description suggested. The content is quite thin in places and covers mostly ground I already knew. Wouldn\’t purchase again at this price point.
Jonathan O. (verified owner) –
Useful and well structured. Some of the earlier sections covered ground I already knew but the later material on advanced techniques was genuinely new and valuable. Worth it overall.